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BEYOND SOLO
Female Entrepreneurs Who Scale Successfully
Bruce Kasanoff & Laura Novak
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On average, female-owned
businesses don’t grow as large
as male-owned businesses
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Female-owned firms are smaller than all others
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If anything, they are shrinking
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But some women aim big. How can they
blast past “average” performance while
staying true to themselves?
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“ how I acted at
I hate
the $1M+ organization
meetings. It was mostly
guys, and I felt like
I had to change myself
to fit in.”
Laura Novak and Her Family
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INSTEAD OF BEING THE COMPANY
build one around your unique set of values
Images: Noun Project
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“ taken two
I’ve
maternity leaves
during the course
of growing our
retail business, and
those were some of
the best months of
the company.”
MAGAZINE
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BEYOND SOLO
Female Entrepreneurs Who Scale Successfully
Be Confident
Be Competent
Be Social
Be Yourself
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Be Confident
• Take your business seriously
• Trust it as a solid investment
• Never apologize for your
dedication and discipline
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Be Competent
• Master the numbers
• Learn to hire, nurture and grow talent
• Seek out and delight customers
• Become a lifelong student
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Be Social
• Network with other confident and
competent female entrepreneurs
• Look for women determined to
scale their business
• Stay far away from the solo
entrepreneur mindset
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Be Yourself
• Don’t “act like a man” to fit in with
male entrepreneurs
• Vest your company with your values:
you CAN grow a kind, collaborative,
and effective organization
• Trust your gut
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A LOVE NOTE
TO FEMALE
ENTREPRENEURS
Do your best work.
Touch one person.
Make a difference to a handful.
Build a legacy, not just an empire.
Keep your value front and centre.
Launch ideas from the heart.
See the world as it isn’t.
Make passion your master.
Allow possibility to feed your soul.
Source: strikingtruths.com
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Oh, yeah… expect the unexpected
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Your Plan
REALITY
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Be an
example to
your family
by doing
what you
love for a
living.
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In those
quiet
moments,
you have to
believe you
are building
a great
business.
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THERE AIN’T
NOTHING LIKE A
LADY THAT CAN
MAKE SH!T
HAPPEN
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Venture Firms Who Target Female Entrepreneurs
Kapor Capital
So Gal Ventures
Female Founders Fund
37 Angels
500 startups
Astia
Women’s Venture Fund
Golden Seeds
Belle Capital
Women’s Venture Capital Fund
Texas Women Venture Fund
Intel Capital: $125M Diversity Fund
Valor Ventures
Isabella Capital
Women Venture
Excerpted from Girl Meets Money: 50+ Resources for the Female Entrepreneur
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act like you
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Be Confident
Be Competent
Be Social
Be Yourself
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CREDITS
BRUCE KASANOFF
LAURA NOVAK
GHOSTWRITER
FOUNDER, LITTLE NEST PORTRAITS
kasanoff.com
LittleNestPhoto.com
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