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Building a relationship with customers goes beyond producing a great product or providing support when a customer needs assistance. Building unbreakable customer relationships requires you to convey that your business only exists to ensure your customers’ success.
Our DNA is as a consumer company – for that individual customer who’s voting thumbs up or thumbs down. That’s who we think about. And we think that our job is to take responsibility for the complete user experience. And if it’s not up to par, it’s our fault, plain and simply. - Steve Jobs “ 1
We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better. - Jeff Bezos “
There is only one boss. The customer. And he can fire everybody in the company, from the chairman on down, simply by spending his money somewhere else. - Sam Walton “ 3
The toughest thing about the power of trust is that it’s very difficult to build and very easy to destroy. The essence of trust building is to emphasize the similarities between you and the customer. - Thomas J. Watson “ 4
No one knows the cost of a defective product – don’t tell me you do. You know the cost of replacing it, but not the cost of a dissatisfied customer. - W. Edwards Deming “ 5
Courteous treatment will make a customer a walking advertisement. - James Cash Penney “
Once you create a loyal customer base, it’s tough for a competitor to take that away. - Joe Mansueto “ 7
A satisfied customer is the best business strategy of all. - Michael LeBoeuf “
Exceed your customer’s expectations. If you do, they’ll come back over and over. Give them what they want – and a little more. - Sam Walton “ 9
In fact, I believe the first companies that make an effort to develop an authentic, transparent, and meaningful social contract with their fans and customers will turn out to be the ones that are the most successful in the future. While brands that refuse to make the effort will lose stature and customer loyalty. - Simon Mainwaring “
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