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How to Respond to Glassdoor Reviews to Build Candidate Trust
Webinar Tips for Attendees You can connect to audio using your computer’s microphone and speakers. Or, you may select “Use Telephone” after joining the Webinar. All lines will be muted to avoid background noise. You can ask questions at any time by typing them into the Questions Pane.
Featured Speaker Lisa Holden Employer Engagement Manager at Glassdoor Lisa.Holden@Glassdoor.com
Agenda Glassdoor Overview How to Get Started Why Respond to Reviews? Who Should Respond? How Often Should I Respond? Tips When Responding to Reviews
Set Up Company Alerts Flag Reviews Monitor Your Reputation Identify Areas of Improvement Invite Colleagues to Respond A FREE Employer Account Can Help Visit employers.glassdoor.com
Reviews On Glassdoor
Examples: CEO, HR, PR, or Marketing Professionals Who Should Respond? Anyone at your company who is in a position to speak on your behalf.
Responding promptly builds trust with candidates. How Often Should I Respond? ?
of Glassdoor members read reviews before speaking with a company or person in charge of hiring. Why Respond to Reviews?
Bad Reviews Are Good for Business!
5 Tips to Follow When Responding to Reviews
Tip #1: Respond Promptly
of consumers who experience a quick and effective brand response on social media are likely to recommend that brand to others. Responding Promptly Shows that You Care
Tip #2: Say Thank You
of organizations suffer from a deficit in recognition according to a recent Bersin study. Saying Thank You Shows You Are Listening
Tip #3: Address Specific Issues Look at Pros and Cons in the Employer Center
Negative Reviews Provide the Opportunity for Authenticity Nobody Is Perfect
Tip #4: Be Authentic
of employees say new job realities differ from expectations set during the interview process. Set Expectations Up Front by Being Authentic
Tip #5: Utilize Your Reviews
of buyers say ratings and reviews influence their purchase decisions. Acknowledge the Positive
Benefits of Responding to Reviews Find out more about OpenCompany at employers.glassdoor.com
Lisa Holden lisa.holden@Glassdoor.com @Glassdoor