How to Build An App in 20 Minutes

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How to Build an App in 20 Minutes July 28th 2015 | Everywhere

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Gavin F. Guinane Master Enterprise Architect gguinane@salesforce.com Ian Waters Platform Marketing Director iwaters@salesforce.com

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Agenda ▪  Introduction to the Platform (10 mins) ▪  Demonstration – –  Building and publishing as app (25 mins) ▪  Q&A (10 mins)

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Have Questions? ▪  Don’t wait until the end to ask your question! –  Questions will be queued and answered at the end –  Please use the question box on Go To Webinar ▪  Stick around for live Q&A –  Speakers will tackle your questions at the end.

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Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter ended July 31, 2011. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

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The App Revolution Every company is becoming an app company Apps define: How you engage with customers How your employees work

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Building Engaging Apps is a Struggle for IT Leaders By 2017 enterprise app needs will outstrip IT’s capacity to deliver by 5x # Enterprise Mobile Apps Required in 2017 “IT Deficit” # Apps IT can Deliver by 2017 *Gartner Study “The Enterprise App Explosion: Scaling One to 100 Mobile Apps ” June 2015 Business demand will outstrip IT capacity by 5x

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Three Forces Are Driving the App Revolution Technology People Leadership New agility focused platforms New class of app developer New type of IT leadership

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A Platform to Deliver the App Revolution Lightning Toolset Developer Toolset Fast App Dev & Customization Programmatic Services Flexible, Scalable, Metadata Platform Data & Objects Mobile UI Collaboration Analytics Workflow Identity

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Salesforce1 Platform Recognized as an Enterprise Cloud Platform Leader #1 Market Share A LEADER The Forrester Wave™: Enterprise Public Cloud Platforms For CIOs, Q4 '14 A LEADER The Forrester Wave™: Enterprise Public Cloud Platforms For Rapid Developers, Q4 '14 Magic Quadrant for Application Platform as a Service, Worldwide March, 2015 Analyst: Yefim V. Natis This includes a graphic that was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Salesforce.com. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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Build an App - Demo

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What You Will See Today ▪  Build a simple RMA (‘Returns Merchandise Authorisation’) app on Salesforce1 platform ▪  How to create your data mode ▪  Add approval workflow ▪  Build the app UI using Lightning ▪  Publish!

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App Data Model ▪  RMA Object : –  Related Case (Master Detail) –  Defective Product (Boolean) –  RMA # (Autonumber) –  Shipping Company (Text) –  Product Lookup (External Object Lookup)

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Let’s Build It!

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Next Steps / Resources ▪  Gartner aPaaS Magic Quadrant – http://www.gartner.com/technology/reprints.do?id=1-2C727LS&ct=150324&st=sb ▪  Customer Stories - http://www.salesforce.com/uk/customers/ ▪  Trailhead - https://developer.salesforce.com/ ▪  Suggest Apps you might want to build for a Build it Now Day? –  gguinane@salesforce.com or iwaters@salesforce.com

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Thank You! Questions?

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