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Hear Me Out: Making Meaningful Connections through Storytelling 

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Hear Me Out: Making Meaningful Connections through Storytelling  Union of Concerned Scientists The Science Network Workshop Series June 29, 2015


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Monica I. Feliu-Mojer, Ph.D. Vice-director, Ciencia Puerto Rico Program Manager, iBiology


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STORIES


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SO WHAT? WHY DOES IT MATTER?


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STORYTELLING interactive empathy engaging empower


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STORYTELLING to make science INCLUSIVE


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"The value of science is not universal across every community.” Dr. Danielle Lee @DNLee5


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Science discourse is seldom diverse & contextualized, which further marginalizes certain groups & communities. Making meaningful connections through storytelling can help counter that marginalization.


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Getting started Know your audience Know your goal Know yourself Structure your story Give people a reason to care SO WHAT?


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Practical advice Use analogies, metaphors, images/imagery Engage first, details later Empower, don’t alienate Be careful of making assumptions Beware of the dangers of a single story Listen Be memorable PRACTICE


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storytelling


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will make you a more effective communicator, better scientist. STORYTELLING


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THANK YOU! @moefeliu moefeliu@cienciapr.org


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