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Visual Social Media for Real Estate

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SEEING IS BUYING or SEEING IS BELIEVING MITCH MILES


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All of the previous words were added to the dictionary from 2011 to present


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aha moment (a moment of sudden realization, inspiration, insight, recognition, or comprehension) Added August 2013


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ADDED IN 2014


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ADDED IN 2014


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All of the previous words were added to the dictionary from 2011 to present


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168 million emails are sent


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REMEMBER to take Social Media 1 mile at a time


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JUST JUMP IN


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http://www.slideshare.net/gothe262


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“You donut get a 2nd chance to make a 1st imprezzion”


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2nd Impressions


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2nd Impressions


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1st Impression is online


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1st Impression is often Smartphone, Tablet, or Mobile Device


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Visual (65%) Pictures Graphs, Charts Diagrams Kinesthetic (5%) Doing Touching Direct Involvement Auditory (35%) Sound Verbalization Talking out loud


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www.terriblerealestateagentphotos.com


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Follow on Twitter @BadRealtyPhotos terriblerealestateagentphotos.com


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NOT Your business is what You say… It is what SAY!


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ACTIVITY: Google Yourself


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Example: Google Alert


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ACTIVITY: Google Yourself


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Pinterest Terminology Pin (pinned or pinning): Simply means to post or publish an image. Repin To repost or republish an image someone else has already pinned. Repinning an image means you want to republish the image on your own Pinterest account, under your chosen board.


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Like Different to repinning as the image will not be republished on your Pinterest account, instead it will be archived under your Likes list and belong to none of your boards. Boards A virtual pin board where you can archive and organize your pinned images according to their category. Pinterest Terminology


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Comment By leaving a comment, the pinned image will neither be repinned onto your Pinterest account or be archived under your Likes list. Follow Pinterest does not have a vetted friending system, instead you can follow any user you like. Pinterest Terminology


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LinkedIn (2003) – 11 Yrs Old Facebook (2004) - 10 Yrs Old YouTube (2005) – 9 Yrs Old Twitter (2006) – 8 Yrs Old SlideShare (2006) – 8 Yrs Old Pinterest (2010) – 4 Yrs Old They're just kids …


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15.8 minutes 12.1 minutes


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Home Decor Design Art Fashion


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http://business.pinterest.com


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Best Practices for Pinterest Infographics Checklists Text with Images Videos Tutorials Food Rules *Rich Pins * Just announced – May 20 2013


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15.8 minutes 12.1 minutes


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PINTEREST BOARD


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PINTEREST BOARD


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PINTEREST BOARD


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PINTEREST PINS


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PINNERS


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PINS


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PIN


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http://business.pinterest.com


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Best Practices for Pinterest Infographics Checklists Text with Images Videos Tutorials Food Rules


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1. Infographics Provide Value Build a Relationship Establish Credibility Create Your Own Infographics www.infogr.am CALCULATE THE REAL VALUE REAL ESTATE MYTHS


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1. Infographics


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2. Checklists


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3. Text With Images Add Text Add Fonts Captions Add Colors


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GREAT RESOURCE Add Text Add Fonts Add Colors Free Picture Editor. No Registration Required www.picmonkey.com


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4. Pin Videos YouTube/Vimeo/Vine


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5. Tutorials How To …


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42 % Tutorial Pins have a 42% Higher Click Through Rate (CTR)


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6. Food Rules


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For Additional Social Media Coaching, please visit Mitch Miles and the 26.2 Group at the following Pinterest.com/mitchmiles - Pinterest @mitchmiles - Twitter www.mitchmiles262.com - Web LinkedIn.com/in/mitchmiles – LinkedIn gothe262@gmail.com - email Thank You!


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BONUS SLIDES Marketing Strategies & Facebook Integration Steps Correct Dimensions and Sizes for each Social Media


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Marketing Strategies & Fun with Pinterest


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1. Integrate into your website


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2. Integrate into your Facebook page


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3. Add a Pinterest Tab to Facebook Page Step #1 -- http://Iframehost.com/util/installtab/305927716147259 Step #2 Step #3


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www.pinstamatic.com


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For Additional Social Media Coaching, please visit Mitch Miles and the 26.2 Group at the following Pinterest.com/mitchmiles - Pinterest @mitchmiles - Twitter www.mitchmiles262.com - Web LinkedIn.com/in/mitchmiles – LinkedIn gothe262@gmail.com - email Thank You!


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