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Easy to Follow Tips 10 for Presenting to Senior Executives
Executives are naturally a TOUGH AUDIENCE.
They’ve got limited time, competing priorities, information overload, demanding bosses, and pressure to make great decisions quickly.
They’ll want you to get to the bottom line right away
#TIP 1 MAKE YOUR INTRODUCTION COUNT Starting strong with executives means giving them confidence that you’re going to use their time wisely.
#TIP 2 USE YOUR TIME EFFECTIVELY Be prepared to cover your content in the time allotted and leave ample time for discussion or questions.
#TIP 3 BE FLEXIBLE Always remember to be flexible and cover what is most important to your audience.
#TIP 4 KNOW YOUR AUDIENCE Do they have any preferences? What topics are particularly interesting to the targeted executive or group of executives? Do you know their background and objectives? Are they likely to interrupt your presentation with questions?
#TIP 5 HAVE DATA TO SUPPORT WHAT YOU SAY Don’t plan to show the Data unless asked. If they need it they will ask, but otherwise save time.
#TIP 6 SMARTEN YOUR SLIDES Your slides should supplement what you’re saying by offering images, diagrams, and other easy-to-scan information.
#TIP 7 KEEP IT SIMPLE Research shows that executives appreciate presentations that are clear, brief, and to the point.
#TIP 8 ASK FOR ACTION What actions do you want them to take? Approve an idea? Give you feedback on your approach? Hire a consulting team? Fund your startup?
#TIP 9 SUM IT UP Develop a clear, short overview of your key points, and place it in a set of executive summary slides at the front of the deck; have the rest of your slides serve as an appendix.
#TIP 10 PRACTICE MAKES PERFECT Before presenting, run your talk and your slides by a colleague who will serve as an honest coach.
As with almost everything, the more experience you get presenting to leadership teams, the easier it becomes.