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The Do's and Don'ts of Giving a KILLER PRESENTATION
Plan the Multimedia The people in your audience are already listening to you live; why would they want to simultaneously watch your talking-head clip on a screen?
Frame Your Story A successful talk is a little miracle—people see the world differently afterward.
Deliver Strong Opening
End with Fire
Start With the Problem Always begin a presentation by explaining how your product or service addresses the audience’s pain points.
Make a Visual Slide and Share Complex Data Visually
Edit yourself. You could talk about your company forever, but don't. Presentations are meant to educate and intrigue, not to bore.
Minimize word count. Put no more than 10 words on each slide. Minimizing text on the slide also minimizes distractions
Know and Relate to the audience. Use personal stories, examples and custom demos to help your audience relate to you.
Rehearse, rehearse, rehearse. Do not just think you can wing a presentation. You need to rehearse and then warm up. Feeling comfortable and practiced will help calm your nerves and keep you from freezing onstage.
Follow up, stand out. Once the presentation has ended, don’t let your communication skills fall flat.
Try to be funny if you’re not. While well intended, humor doesn’t always translate onstage, particularly if it’s not practiced. Rather than trying to dress up a presentation with unnecessary elements, focus on delivering an impactful, engaging message and you will succeed every time.
Focus on a big stunt. Often presentations, are limited to a few short minutes. Rather than waste time trying to execute a stunt that has nothing to do with your product or company, spend those precious minutes talking about what you actually have to offer.
Leave your personality backstage. People want to feel a personal connection to your brand. They want to feel like they are doing business with an actual person rather than a company. That human element has to come from you.
Read your slides. Do not ever do this. Even the most well-practiced presenter comes off sounding monotonous and boring when reading slides. Plus, breaking eye contact with your audience is a surefire way to lose their interest.
Waste their time. People attend presentations with a specific objective in mind: to learn. Don’t waste their time by talking about irrelevant information or showcasing unnecessary “flair.”
Forget to prepare for questions. Often speakers focus on the presentation so intently they forget to prepare for the Q&A session afterwards.
Using Crowded Slides. The most interesting part of a pitch should not be the deck — it should be your expertise. Busy PowerPoint Slides force audience to ignore your words while they translate your slides.
Telling Your Story from the Wrong Perspective. Investors are interviewing you for the role of money manager; they want a plan told in a story-like format they can remember.