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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA

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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA I WANNA TALK ABOUT EVERGREEN CONTENT


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA LET ME TELL YOU A STORY ABOUT OUR CATS


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA It all started with this single infographic…launched almost 4 years ago 100,000+ Social Shares Thousands Of Links Built Thousands Of $$$ generated


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA BUT YET


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA Shared October 13th 2015


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA WHEN YOU HAVE THIS KIND OF SUCCESS YOU REPURPOSE


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA eBook Motion Graphic Slide Share


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA And then there was… The Interactive Purriodic Table of Internet Cats


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA THE RESULTS WERE INCONCEIVABLE!


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA But that’s not all…


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA Our interactive table outperformed Friskies "list" because ours was more visual.


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA MAXIMIZE THE VISIBILITY OF YOUR BRANDING


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA add your logo LOGO LOGO LOGO Tastefully


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA LINKS + BRANDING + KEYWORDS = IMPROVED RANK & RELEVANCY FOR EXACTLY WHAT YOU OFFER


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA SO, WHY DOES THIS WORK?


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA HERE’S THE SCIENCE


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA Of info submitted to the brain is visual 90% 60,000x 40% faster than text Images process of people respond to visual information over plain text


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA 80% Videos on landing pages increase page conversions rates by 94% MORE Posts with visuals get page visits and engagement than those without of consumers are more likely to click on a business whose image appear in search results 60%


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA THE TREND IS GOING VISUAL


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA JOIN THE CLUB AND GET VISUAL WITH YOUR CONTENT MARKETING


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA VISUAL CONTENT


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA MORE OF THIS KIND OF STUFF


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA VISUAL POWER OF CONTENT


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA VISUAL POWER OF CONTENT


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA VISUAL POWER OF CONTENT


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA VISUAL POWER OF CONTENT


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA VISUAL CONTENT IS THE BAIT


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA 300,000,000 Users Going Visual On Instagram 257 MINUTES/MONTH Avg. time spent on Instagram 70 MILLION Photos uploaded every day 30 BILLION Total shared photos 2.5 BILLION Likes per day 49% Of users check Instagram daily


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA Going Visual On Pinterest 70,000,000 Users 14.2 MINUTES/MONTH Avg. time spent on Pinterest 80% OF PINS Are repins (best image size 600 x 800) 80% Of users are female 78 CENTS IN SALES/PIN On average. Up 25% since 2012 10 Million US Monthly Unique Visitors (faster than any independent site in US history)


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA Pinterest’s ‘Pin It’ button is the new “Top Gun” and has now overtaken Facebook’s ‘Like’ button


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA 1.39 Billion Users 20 MINUTES/DAY Avg. time spent on Facebook 300 MILLION Photos uploaded every day 4.5 BILLION Likes per day 1.972 Million Friend requests per day Going Visual On Facebook 30 Billion Whats App messages per day


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA 645,750,000 Users 12:51 MINUTES/DAY Avg. time spent on Twitter 500+ MILLION Tweets everyday 2.1 BILLION Twitter search engine queries (Per day) 75% Of users are on mobile Going Visual On Twitter 208 FOLLOWERS Per user (on average)


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA 300,000,000 Users 5.5 MINUTES/DAY Avg. time spent on Twitter 1.5 BILLION Photos uploaded every week 20 MILLION Mobile Monthly Users 33% Growth Per Year Going Visual On Google+ 56% GROWTH In usage for member (ages 45-54)


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA Yes, I really said Google+


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA 6 Billion Photos uploaded each month Photos & Images get… More Interaction than other content More Shares than links More Likes 50% 10x 7x


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA WHIP YOUR CONTENT MARKETING PLAN INTO SHAPE WITH THESE TIPS


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA STAND OUT AMONGST THE CROWD BY…


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA CREATING CONTENT SO GOOD THAT IT MAKES THEM THINK, “I’LL BE BACK.”


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA BECOME A BETTER WRITER


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA WE CAN DO BETTER


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA SEE WHAT THE BUZZ IS ABOUT


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA LETS GET REAL


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA JUMP ON THE OPPORTUNITIES


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA LEVERAGE WHAT YOU’VE GOT


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA GIVE THEM A WINDOW INTO YOUR INNER WORKINGS


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA NEWSJACK


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA THINK LIKE A JOURNALIST


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA TRANSFORM CONTENT YOU ALREADY HAVE Repurpose successful content you already have into: Blog posts New Releases Linkbait articles Infographics Video Podcasts Images/Memes White Papers Power Points


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA BRANDS HAVE CAUGHT ON AND BECOME CONTENT MARKETERS


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA EVEN CELEBRITIES HAVE BECOME BRILLIANT CONTENT MARKETERS John Oliver has questions for the Miss America Scholarship Fund


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA WHAT DOES THE FUTURE HOLD?


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA AVALAUNCH OPEN HOUSE INVITATION INTERACTIVE VIDEO


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA STILL HUGE OPPORTUNITIES


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA COOL TOOLS • Hubspot • Pocket • PowToon • BuzzSumo • Newsle • Pushover & IFTTT • Swayy • Talkwalker • Canva Pin Alerts


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CONTENT GOES HERE MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA REMEMBER, THE TREND IS GOING VISUAL DON’T BE LEFT BEHIND. Pintrest Instagram Vine Twitter Facebook


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MATT SILTALA | AVALAUNCH MEDIA | @MATT_SILTALA


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