How Brands Can Best Leverage Snapchat

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HOW CAN BRANDS LEVERAGE -SnapchatUser Demographics Age Group 100 51% 5% million users 11% 16-24 70% 30% 500 million views per day 33% 25-34 35-44 45+ million snaps per day 9 photos shared every second If your target audience is youthful mobile users, then Snapchat is definitely worth your while. Strategies to get the most out of Snapchat Snapchat stories Allows brands to stitch together snaps that can be viewed for 24 hours before vanishing. Offer exclusivity Send followers special updates and exclusive deals using clever messaging. Go behind the scenes Take your audience behind the scenes to show the passion & love your people put into the brand. Give a sneak peek of a new product Create excitement around your new products to be launched through Snapchat. Discover Brands on Snapchat Discover can reach the entire audience of Snapchat. It also includes ad integration. Special events Leverage Snapchat Stories to make your audience feel they are with you. Such exclusive interactions will set you apart. Visual storytelling Images and videos are viewed more than text based shares. Connect with your audience by effectively communicating your brand story.

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