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The Talk About Trump (and other highlights of the Second wave of presidential candidate announcements) Associate Professor Michael Cornfield & Associate Professor Lara BRown Release Date: August 4, 2015

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The Talk About Trump (and other highlights of the Second wave of presidential candidate announcements) Associate Professor Michael Cornfield & Associate Professor Lara BRown Release Date: August 4, 2015


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Using Zignal Labs’ platform, GSPM tracks the mainstream and social media echoes of the presidential candidates and their campaign messages.


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PART ONE The Talk About Trump


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Trump Dominates Note: Governor John Kasich had not yet announced his candidacy. He is excluded from the above analysis


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Trump’s seven Towers


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Trump Muffles Announcement Echoes


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Especially Bush


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Who is Talking About Whom?


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Trump on Top? Echo Conversion Rate


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BT/AT (Before & After Trump)


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BT/AT (Before & After Trump) First Wave PEORIA Report Candidates


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BT/AT (Before & After Trump) First Wave PEORIA Report Candidates


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BT/AT (Before & After Trump)


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Before Trump Campaign Tweet


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Before Trump Campaign Tweet, CONT.


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AFTER Trump Campaign Tweet


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After Trump Campaign Tweet, CONT.


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Is Trump Leading? First Wave PEORIA Report Candidates


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Is Trump Leading? First Wave PEORIA Report Candidates


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Is Trump Leading? First Wave PEORIA Report Candidates First Wave PEORIA Report Candidates


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GSPM ECHO RATING March 15 – July 19, 2015


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Questions? Graduate School of Political Management @GSPMGWU Michael Cornfield Lara Brown Associate Professor Associate Professor corn@gwu.edu larambrown@gwu.edu John Brandt Media Relations johnbrandt@gwu.edu Zignal Labs @ZignalLabs Pete Eskew D.J. Waldow Director of East Coast Ops. Director of Marketing peskew@zignallabs.com djwaldow@zignallabs.com


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