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Social Media Made Sales Cool Mick Griffin Social Media Convent

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Social Media Made Sales Cool Mick Griffin Social Media Convent


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88% of consumers use Online Reviews to determine the quality of a local business 85% of consumers read up to 10 reviews 88% of consumers trust review sites as much Or more then personal recommendations 44% of consumers will check online for a Better product or price before purchase


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An Example


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Social Customer Service


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Social Media


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Business Developers Use Social Media 61% of B2B


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Companies Have Acquired Customers Via Facebook 77% of B2C


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Live Tweeting Operations Dr Live Tweets Orthopedic Surgery Live Q+A as Surgeons Rotated Built Trust and being thought leader 15% increase in lead to customer


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The Sales Funnel


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Communication Strategy Try Hard Try Harder Try Really Hard Try Again Fifth Time Lucky


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Communication Strategy Try Hard Try Harder Try Really Hard Try Again Fifth Time Lucky


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It Also Doesn’t Mean Try Harder No Doesn’t Mean No


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It Means Be Smarter! No Doesn’t Mean No


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Communication Strategy Try Hard Try Harder Try Really Hard Try Again Fifth Time Lucky


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Marketers are 150% More Likely


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The Sales Facts 97% COLD CALLING IS INEFFECTIVE +60% COLD LEAD COST VS SOCIAL LISTENING 204 INBOUND EMAILS PER DAY IN 2015 -7% COLD CALLING IS GETTING HARDER


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The Social Facts 5500+ DAILY QUESTIONS ON QUORA +41% 35-54 AGE RANGE ON SOCIAL SINCE 2011 +20% SHORTER SALES CYCLE WHEN DRIVEN THROUGH SOCIAL 8000+ NEW LINKEDIN GROUPS PER WEEK


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Thank You Chief Revenue Officer Mick Griffin @MickGriffin pl.linkedin.com/in/mickgriffin CODE - ILUVLEADS


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