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#MarketingMinute Monthly #MarketingMinute Highlights Recent Food and Beverage Marketing Trends and Tips MAY 22, 2015


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How Marketers Appeal to Changing Millennial and Hispanic Customers 2 Read more: http://bit.ly/1AjtVsx


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Frito-Lay’s Keys to Marketing Success: Take Risks, Collaborate and Move Fast 3 Read more: http://bit.ly/1GtB36q


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Food Manufacturers Put New Twists on Nostalgic Flavors 4 Read more: http://bit.ly/1doA3pe


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5 Read more: http://bit.ly/1AoNjEb Coca-Cola Uses Customer Clusters to Drive Speed, Efficiency and Effectiveness


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Lay’s #DoUsAFlavor Encourages Consumers to Celebrate Passion for Food 6 Read more: http://whr.tn/1Fs2Odw  


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Snickers’ #HungryMistakes Calls Out Amusing Fails in NYC 7 Read more: http://bit.ly/1Lk9XOq


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Kellogg’s Special K Uses Nielsen Shopper Data to Build TV Audience 8 Read more: http://bit.ly/1AjuaUC


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PepsiMax’s #Genius Campaign Turns Everyday Activities into Adventures 9 Read more: http://bit.ly/1R9FKFF


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Minute Maid Engages Young Parents on Social with #DoinGood 10 Read more: http://bit.ly/1HmrTVB


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Mars’ M&M’s Go Mobile with Branded Keyboard App 11 Read more: http://bit.ly/1Enr0dj


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