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2014 Rock Your Brand Webinar Series: Promote Your Brand

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Camie Rodan, Branding Director Twitter: @CamieRodan of @Sisarina Promote Your Brand


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We be tweetin’ @Sisarina #rockyourbrand


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Who are you?


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Guess the movie… @CamieRodan | #rockyourbrand


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@CamieRodan | #rockyourbrand


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“If you build it, They will come.” @CamieRodan | #rockyourbrand


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@CamieRodan | #rockyourbrand


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Promote Your Website 4 Steps @CamieRodan | #rockyourbrand


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4 Steps to Promote Your Website Your Voice @CamieRodan | #rockyourbrand


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Who is Your Company? @CamieRodan | #rockyourbrand


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Who is Your Company? @CamieRodan | #rockyourbrand We vs. I Formal vs. Informal Corporate vs. Fun In the middle


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Who represents your Company? @CamieRodan | #rockyourbrand


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AARP @CamieRodan | #rockyourbrand


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AARP @CamieRodan | #rockyourbrand


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AARP: Meet Rhonda @CamieRodan | #rockyourbrand


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AARP @CamieRodan | #rockyourbrand


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DiGiorno Pizza @CamieRodan | #rockyourbrand


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DiGiorno Pizza @CamieRodan | #rockyourbrand


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DiGiorno: The Couch Potato @CamieRodan | #rockyourbrand


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Can anyone define their company voice? @CamieRodan | #rockyourbrand


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4 Steps to Promote Your Website Your Voice Determine Your CAP @CamieRodan | #rockyourbrand


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C: Capacity @CamieRodan | #rockyourbrand


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C: Capacity @CamieRodan | #rockyourbrand Be realistic with your physical capacity for marketing.


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C: Capacity @CamieRodan | #rockyourbrand


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C: Capacity @CamieRodan | #rockyourbrand


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C: Capacity @CamieRodan | #rockyourbrand


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C: Capacity @CamieRodan | #rockyourbrand


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A: Audience Who is your ideal client? @CamieRodan | #rockyourbrand


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A: Audience @CamieRodan | #rockyourbrand


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A: Audience @CamieRodan | #rockyourbrand


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A: Audience Know your influencers? @CamieRodan | #rockyourbrand


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P: Platform @CamieRodan | #rockyourbrand


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The truth: You don’t have to be on Facebook @CamieRodan | #rockyourbrand


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P: Platform @CamieRodan | #rockyourbrand


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Pick one or two social platforms, And rock them! @CamieRodan | #rockyourbrand


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What should I talk about? @CamieRodan | #rockyourbrand


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4 Steps to Promote Your Website Your Voice Determine Your CAP Find Your Buckets @CamieRodan | #rockyourbrand


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@CamieRodan | #rockyourbrand What are you already talking about?


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Find Your Buckets @CamieRodan | #rockyourbrand


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Find Your Buckets Sisarina’s Buckets: Inspiration DC Events Branding | Marketing | Websites @CamieRodan | #rockyourbrand


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Find Your Buckets @CamieRodan | #rockyourbrand


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Find Your Buckets @CamieRodan | #rockyourbrand


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@CamieRodan | #rockyourbrand Want to share your buckets?


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4 Steps to Promote Your Website Your Voice Determine Your CAP Find Your Buckets Rock Your Content @CamieRodan | #rockyourbrand


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Tip 1: Brand your outlets @CamieRodan | #rockyourbrand


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Tip 2: Separate your social @CamieRodan | #rockyourbrand


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Tip 3: Do a lot with a little @CamieRodan | #rockyourbrand http://bit.ly/RYBDollarShaveClub


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Tip 4: Track your progress @CamieRodan | #rockyourbrand


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Tip 5: Don’t be discouraged @CamieRodan | #rockyourbrand


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If you build it just right, they will come. @CamieRodan | #rockyourbrand


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Questions?


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SAY HI! TWEET ME @CamieRodan EMAIL ME camie@sisarina.com GET TIPS at sisarina.com/blog STOP BY WEDNESDAYS: bit.ly/CupofInspiration


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