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The Ethical Implications of Social Media

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The Ethical Implications of Social Media Brian C. Focht Stiles Byrum & Horne, LLP www.thecyberadvocate.com


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The Ethics of Social Media Part 1: The Importance of Social Media to the Modern Law Practice


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The Ethics of Social Media $542,000


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The Ethics of Social Media Lester v. Allied Concrete Co., Nos. CL08-150, 09-223 In wrongful death case, plaintiff’s attorney routinely told client to “clean up” his Facebook page The “dirt” = photo of plaintiff, after wife’s death, holding a beer and wearing a t-shirt reading “I [heart] hot moms.” Plaintiff deactivated account, denied having a facebook page in discovery


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The Ethics of Social Media Lester v. Allied Concrete Co., Nos. CL08-150, 09-223 Result: Attorney sanctioned $542,000 Plaintiff sanctioned $180,000 $10.6 million verdict cut in half


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Importance of Social Media Attorneys can no longer afford to ignore the uses and applications of social media.


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Ignore at your peril, because even if you’re not using social media: For more info, I highly recommend reading: “The Perils of Being a Social Media Holdout” by Kevin O’Keefe Importance of Social Media


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What is Social Media, exactly? What makes Social Media different? Reach Accessibility Immediacy


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Types of Social Media Collaborative Projects Blogs & Microblogs Content Communities Social Networking Sites (“SNS”)


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The Power of Social Media


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The Power of Social Media


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The Power of Social Media


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The Power of Social Media


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The Power of Social Media


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The Ethics of Social Media One Essential Theme: THE RULES STILL APPLY!


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The Ethical Implications of Social Media Brian C. Focht Stiles, Byrum & Horne, LLP bfocht@sbhlaw.net www.thecyberadvocate.com


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