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What's So Special About Mobile?

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DESIGNING FOR MOBILE What’s so special about mobile? Design Consultant and Researcher Sara Quinn e-mail: saraquinnmedia@gmail.com Twitter: @saraquinn 727.366.0128


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DESIGNING FOR MOBILE (How is it different?) Design Consultant and Researcher Sara Quinn e-mail: saraquinnmedia@gmail.com Twitter: @saraquinn 727.366.0128


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What do people expect from mobile?


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Updates on the go


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News about where they are


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The ability to share and participate


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Touch, discovery, surprise


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To be informed and entertained … The moments between moments


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… in the moments between moments The moments between moments


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Let’s think about your content.


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What do you have, that no one else has?


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How can you design a mobile experience around it?


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Updates on the go


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Quick updates


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Quick updates: Push notification


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Quick updates: Push notification


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Quick updates: Push notification


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Quick updates: Push notification


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Quick updates: Push notification


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Quick updates: Push notification What type of breaking news, just-in-time update or here’s-a-heads-up info might be helpful to your user?


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Quick updates: Push notification


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News about where they are


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Location


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Geolocation News about where they are


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Geolocation News about where they are • Restaurant reviews


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Geolocation News about where they are • Restaurant reviews • Real estate listings


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Geolocation News about where they are • Restaurant reviews • Real estate listings • Local things to do


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Geolocation News about where they are • Restaurant reviews • Real estate listings • Local things to do • Maps for a festival


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Geolocation News about where they are • Restaurant reviews • Real estate listings • Local things to do • Maps for a festival • Community events


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Geolocation News about where they are • Restaurant reviews • Real estate listings • Local things to do • Maps for a festival Community events • Weather or traffic reports •


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Geolocation


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Geolocation


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Geolocation


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Boating, fishing, surfing, birding, beachcombing


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Geolocation Stats during a game


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Location


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Conversation Ability to share


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Conversation Ability to participate


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Conversation Access and expertise


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Conversation As things happen …


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Conversation … Play by play


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What do you have, that no one else has?


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What do you have, that no one else has? How can you marry it to mobile?


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Push notification Geolocation Conversation


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Push notification Geolocation Conversation


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Push notification Geolocation Conversation


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NEXT VIDEO: DESIGNING FOR A SMALL SCREEN


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NEXT VIDEO: DESIGNING FOR A SMALL SCREEN Keeping it simple Using white space Designing for fingers Focusing content


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NEXT VIDEO: DESIGNING FOR A SMALL SCREEN Keeping it simple Using white space Designing for fingers Focusing content


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NEXT VIDEO: DESIGNING FOR A SMALL SCREEN Keeping it simple Using white space Designing for fingers Focusing content


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NEXT VIDEO: DESIGNING FOR A SMALL SCREEN Keeping it simple Using white space Designing for fingers Focusing content


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Design Consultant and Researcher Sara Quinn e-mail: saraquinnmedia@gmail.com Twitter: @saraquinn 727.366.0128


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