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4 Back to School Stocks You Don’t Want to Miss

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4 Back to School Stocks You Don’t Want to Miss


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A busy back to school year for retailers School is almost back in session and that can only mean one thing: back-to-school deals from all your kids (and soon-to-be college students) favorite stores. It is also one of the busiest times of year for retailers. In fact, spending on back to school is set to top $68 billion in the U.S. this year, according to the National Retail Federation.


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1. Amazon.com Amazon Prime should be a big hit this back-to-school season because Prime members can get free two-day shipping on an unlimited amount of orders. Convenience is key


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A new way to shop back-to-school Amazon rolled out a new way to shop for school supplies with Amazon School Lists. Teachers create searchable lists on Amazon.com using their school name and zip code. Parents can then easily purchase what their kids will need.


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2. Target The big box store launched a “Made for U College Styler” that lets students shop for their dorm room from a smartphone or tablet. Targeting college students


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Target will be a hit with Millennials Target’s digital styler includes a college checklist with curated product suggestions. Target also collaborated with Umbra to design small-space items.


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3. Wal-Mart Wal-Mart is another discount retailer that promises to be a hit with back-to-school shoppers thanks to its rollback prices and vast selection. Competitive pricing


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Wal-Mart takes on Amazon Similar to Amazon.com, Wal-Mart lets parents search its website for school lists. Wal-Mart also has slightly lower prices vs. Amazon on things like calculators, though Amazon’s Prime shipping gives it a slight edge over the big box retailer.


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4. Office Depot Office Depot and Office Max stores (the two are now one company) win for best prices on back to school essentials. The best bang for your buck


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Penny and dollar deals steal the show Cue the buying frenzy… Office Depot kicked off the back-to-school season with deals like $0.10 pocket folders, $0.25 permanent markers, and even pencils and rulers for a penny. This should be a major draw for cash strapped parents.


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Foolish final thoughts Each of these retailers is well positioned to dominate the back to school shopping season thanks to competitive pricing and wide product selections. However, Amazon is best poised to take home the convenience award thanks to their online lists and free two-day shipping for Prime members. Meanwhile, Target’s focus on college students and its style app make it the big box store to beat this year.


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The Next Big Thing to Come Out of Silicon Valley


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