'

MOOCs – Still a viable business model?

Понравилась презентация – покажи это...





Слайд 0

MOOCs – Still a viable business model? Yves Epelboin Professor Emeritus UPMC-Sorbonne-Universites, Paris Yves.Epelboin@impmc.upmc.fr


Слайд 1

Agenda The context MOOC’s budget MOOCs for Europe Emerging business models Conclusion EdTech June 2-3 2015 London Y.Epelboin


Слайд 2

US context: students debt Tuition fees at an inacceptable level: Up to 10 000 $ in public universities 40 000 – 60 000 $ in private universities EdTech June 2-3 2015 London Y.Epelboin Le Monde 26/04/2015


Слайд 3

US context: Tuition debt A negative impact on the US economy First debt before housing! 1160 Billions US $ EdTech June 2-3 2015 London Y.Epelboin Le Monde 26/04/2015


Слайд 4

Growth of MOOCs https://www.edsurge.com/n/2014-12-26-moocs-in-2014-breaking-down-the-numbers EdTech June 2-3 2015 London Y.Epelboin


Слайд 5

MOOC and student retention Success as not the same meaning in a MOOC than in a class P. Hill e-Literate, March 2013 http://mfeldstein.com/emerging-student- patterns-in-moocs-a-revised-graphical-view/ EdTech June 2-3 2015 London Y.Epelboin


Слайд 6

MOOC The budget


Слайд 7

An important investment Course scenario renewed New documents and OER Massive use of short videos (chunks 5-7 up to 15 mn) Need of a local organization to sustain the MOOCs A MOOC is a complex team project EdTech June 2-3 2015 London Y.Epelboin


Слайд 8

MOOC: do you have the budget? Example of a 8 weeks MOOC Base: Sciences with Maths equations and graphics MOOC being used internally at least 3 times Human resources Teachers Academic support Technical support EdTech June 2-3 2015 London Y.Epelboin


Слайд 9

Budget: teachers EdTech June 2-3 2015 London Y.Epelboin


Слайд 10

Budget: pedagogic support EdTech June 2-3 2015 London Y.Epelboin


Слайд 11

Budget: technical support EdTech June 2-3 2015 London Y.Epelboin Pomerol, Epelboin & Thoury MOOCs, Design, Use and Business Models, Wiley 2015


Слайд 12

Cost Base: Teachers: 75 k€/y, support teachers: 60 k€/y, tech: 47 k€/y EdTech June 2-3 2015 London Y.Epelboin Pomerol, Epelboin & Thoury MOOCs, Design, Use and Business Models, Wiley 2015


Слайд 13

Total cost 8 weeks MOOC: 30 000 € - 120 000 € (external support) UC San Diego: 150 000 $ Not included: Delivery Environment for teachers and staff EdTech June 2-3 2015 London Y.Epelboin See: Pomerol, Epelboin & Thoury MOOCs, Design, Use and Business Models, Wiley 2015


Слайд 14

Cost comparizon Students € EdTech June 2-3 2015 London Y.Epelboin


Слайд 15

MOOC economy Less expensive solution: Below 200 – 300 students: classic approach Above 500 students blended approach versus classic approach MOOC valid only above 200-300 students Staff environment not taken into account EdTech June 2-3 2015 London Y.Epelboin


Слайд 16

MOOC & SPOC in university Large classes: freshmen: SPOC Recruiting more students without aditional investment (staff, building): MOOC Federation of universities for rare studies: MOOC, SPOC. Ex.: Virtual Bavarian University Universities do not have the manpower to build a full curriculum EdTech June 2-3 2015 London Y.Epelboin


Слайд 17

The MIT Model https://formation.unpidf.fr/fr/mediatheque/media-51 EdTech June 2-3 2015 London Y.Epelboin Free MOOCs can only be a by-product


Слайд 18

MOOC Emerging Business models


Слайд 19

Facts Students and employers value credential and diploma, delivered by universities Badges and certifications are of value for life education Different objectives Different business models EdTech June 2-3 2015 London Y.Epelboin


Слайд 20

Case # 1 Arizona State University (ASU) Universities consortium First year through MOOCs for less than 6000$ Payment at the end Participation of edX EdTech June 2-3 2015 London Y.Epelboin


Слайд 21

Case # 2 Urbana Champaign university eMBA for 20 000$ First, selected Coursera specializations Agreement of curriculum by Urbana Finish as official MBA degree EdTech June 2-3 2015 London Y.Epelboin


Слайд 22

Case # 3 EPFL (Switzerland) MOOCs@Africa Free access to MOOCs Certification: 30 €/ECTS, full cursus 8-12 ECTS followed by a personal work (6-10 ECTS, 90€/ECTS) Exams in a partner center Partners: Coursera and edX EdTech June 2-3 2015 London Y.Epelboin


Слайд 23

Case # 4 Gestion de Projets (Ecole Centrale Lille) Free MOOC Second part with one or two ECTS by payment (50 – 150 €) with different levels of examinations and options Various options for continuous education (490-690 €) http://mooc.gestiondeprojet.pm/ EdTech June 2-3 2015 London Y.Epelboin


Слайд 24

Others Georgia Tech master in ccomputer sciences MiriadaX Open U There is a huge space for online learning with MOOCs EdTech June 2-3 2015 London Y.Epelboin


Слайд 25

MOOC providers? Unclear Business models? Will certification and course selling suffice? Shift of Udacity from Higher Education to Continuous Education “There is no money to make with HE” EdTech June 2-3 2015 London Y.Epelboin


Слайд 26

MOOC providers? Coursera Certifications & Specializations «… we are hosting nearly 900 courses and I expect to have 1,000 courses on our platform by early 2015. In three years, we’ll have 5,000 courses, which is about the curriculum of your average medium to large university. » Daphne Koller, Knowledge@Wharton 05/01/2015 Tommorrow: online university? EdTech June 2-3 2015 London Y.Epelboin


Слайд 27

A university model A three-tiers system EdTech June 2-3 2015 London Y.Epelboin


Слайд 28

A continuous education model A four-tiers system EdTech June 2-3 2015 London Y.Epelboin


Слайд 29

Conclusion


Слайд 30

MOOCs for Universities Blended learning and distance learning for freshmen Cheaper way to handle large classes Efficient means to attract distant students A method to increase the participation of minorities? Rare studies and small classes If universities are able to work together EdTech June 2-3 2015 London Y.Epelboin


Слайд 31

MOOCs for continuous Education A huge market for the XXI century « The other trend we’ve observed, from the larger corporations in our client base, is a shift to outsourcing the development of E-Learning content to professional agencies rather than building in-house. We’re excited about the landscape for 2014. » Guy McEvoy, Managing Director, Guyka E-Learning Market Trends & Forecast 2014-206 Report, docebo report,www.docebo.com EdTech June 2-3 2015 London Y.Epelboin


Слайд 32

Coursera & al. Major actors to federate universities Major actors for continuous Education Much more than certificates providers, providers of tommorrow education Future partners of universities for courses building. EdTech June 2-3 2015 London Y.Epelboin


Слайд 33

Yves.epelboin@impmc.upmc.fr LinkedIn: https://www.linkedin.com/in/yepelboin Twitter: @yepelboin Blogs: http://blog.educpros.fr/yves-epelboin/ (french)          http://www.eunis.org/blog/category/erai-2/blogs/ (english)


Слайд 34

Discussion


×

HTML:





Ссылка: