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5 Golden Rules of UX

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FIVE GOLDEN RULES OF UX Melissa Perri H3 Conference @lissijean


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Melissa Perri ProdUX Labs melissaperri.com @lissijean #fastfeedback @lissijean


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UX @lissijean


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#fastfeedback @lissijean @lissijean


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Rule 1: Design for the user, not yourself. @lissijean


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@lissijean


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@lissijean


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“Tinder for Networking” @lissijean @lissijean


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@lissijean @lissijean


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YOU ARE NOT YOUR CUSTOMER. @lissijean


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Rule 2: Design needs a goal. @lissijean


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WE’RE DOING A UX REFRESH! @lissijean


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YEEEEESSSS! WE’RE DOING A UX REFRESH! @lissijean


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WHY? @lissijean


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Delight Engage Convert Inform Incentivize @lissijean


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https://uxmag.com/articles/usability-issues-in-pulse-iphone-app @lissijean


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Goals should lead your design decisions. @lissijean


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Rule 3: Keep it simple. @lissijean


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What is all this sh*t? @lissijean


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@lissijean


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@lissijean


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@lissijean


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Rule 4: Usable trumps pretty. @lissijean


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It doesn’t matter how pretty it is if no one can use it. @lissijean


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@lissijean


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@lissijean


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First make it useful. Then make it usable. Finally make it pretty. @lissijean


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Rule 5: No design is permanent. @lissijean


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@lissijean


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@lissijean


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Treat every design like a hypothesis. @lissijean


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@lissijean


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UX is the entire experience. @lissijean


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Melissa Perri melissa@produxlabs.com produxlabs.com melissaperri.com @lissijean


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