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Visual Data Representation Techniques: Combining Art and Design

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Visual Data Representation Techniques: Combining Art and Design


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What is data visualization?


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Creatively representing data using design elements to enhance data readability and understanding.


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Why represent data visually?


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To ease data interpretation for all


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94% content viewership depends on images


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90% information transmitted to brain is visual


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12% growth in web traffic with infographics


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Sharing visual data is faster


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Upload infographics on Visual.ly and Pinterest Get an infographic made now


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Use Slideshare for business presentations Get a presentation created now


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To ease the task of trend spotting


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Google Analytics for detailed web insights


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Helps recognize patterns in financial reports


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To make complex data simpler


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Online tools enable chunking Big data


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Data is converted into meaningful stories


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Visual techniques To Represent Data


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Re-design conventional pie-charts


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Translate data into real-world objects


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Scale shapes to depict numbers


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Use suitable fonts to uplift headings


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Add more visual elements than text


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Re-create maps for location-based data


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Define change with colors and gradients


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Highlight statistics, make them bigger


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Use photographs to personalize data


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Add lines for networks and timeline


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