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Everyone Should Know The 7 Financial s 7 Need-to-Know KPIs Finance


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1 Revenue growth rate - measures whether you are increasing sales and therefore growing your business. © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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2 Net profit - the bottom line: deducting the money you spent from the money you made. © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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3 Net profit margin - measures how much profit are we generating for each dollar we make in sales. © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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4 Gross profit margin - we subtract the costs of producing goods or delivering services from the revenue. © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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5 Operating profit margin - removing the costs of operating the business from the revenue. © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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6 Return on investment - how much money do you get in return from your investment. © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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7 Cash conversion cycle - how long does it take from spending money on the business to getting money back. © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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For more on the topic, check out my LinkedIn Influencer blog: © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved. BLOG


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© 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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© 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved. Order Options: Amazon US Amazon UK Barnes & Noble Pearson


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About This overview was put together by Bernard Marr, Founder and CEO of the Advanced Performance Institute. Bernard Mar is a bestselling business author, keynote speaker, strategic performance consultant, and analytics, KPI & Big Data guru. He helps companies with their big data strategies and trains teams to better leverage data in their companies. Read Bernard’s blogs: LinkedIn Influencer Blog Connect with Bernard on: LinkedIn Twitter Advanced Performance Institute © 2014 Bernard Marr, Advanced Performance Institute, BWMC Ltd. All rights reserved.


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