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MORE CREATIVE

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How To Be MORE CREATIVE @JoeZeoli Senior Website & Graphic Designer Miles Technologies


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Who can be creative? Creativity is not just for artists, musicians, writers, and designers. We are all creative, but the people who are known for it have spent time cultivating it, failing at it, and working at it


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Creativity The ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations, etc.; originality, progressiveness, or imagination http://dictionary.reference.com/


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Wait, What?


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Creativity Really good associative memory. -Joe Zeoli


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“But I’m more of a left brain person”


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“But I’m more of a left brain person” WRONG


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Traits that make us creative Why are some people more creative than others?


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Why is creativity so hard?


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Why is creativity so hard?


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Why is creativity so hard?


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Why is creativity so hard?


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Why do we have these preconceptions? Do we really need them?


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I don’t wanna grow up! How can we keep our child-like creativity? Our ideas about our surrounding become set in stone in our early adult life Kids are relatively unbiased; they don’t carry around many of the pre-conceptions that adults do They’re generally much less afraid to be embarrassed by their ideas


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That A HA! Moment. Our best ideas come in, what seems like a flash of inspiration


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What makes a good idea? Great ideas are built out of a collection of existing parts


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Life Outside The Box Convergent vs Divergent Thinking


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Convergent Thinking 1 + 1 = 2


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Divergent Thinking Spontaneous, Free-flowing, Non-linear


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Can we make those connections easier? Absolutely!


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Practicing Divergent Thinking Alternative Uses


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Practicing Divergent Thinking Lateral Thinking Puzzles Acting on an anonymous phone call, the police raid a house to arrest a suspected murderer. They don't know what he looks like but they know his name is John and that he is inside the house. The police bust in on a carpenter, a truck driver, a mechanic and a fireman all playing poker. Without hesitation or communication of any kind, they immediately arrest the fireman. How do they know they've got their man?


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Practicing Divergent Thinking Remote Associates Problems cottage - swiss - cake


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Practicing Divergent Thinking Remote Associates Problems opera - hand - dish


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Practicing Divergent Thinking Remote Associates Problems health - taker - less


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Cultivate Creativity


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“The idea is that your creativity acts like a tortoise—poking its head out nervously to see if the environment is safe before it fully emerges. Thus, you need to create a tortoise enclosure—an oasis amongst the craziness of modern life—to be a safe haven where your creativity can emerge.” -John Cleese


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Have a ton of terrible ideas. The more ideas you can think of, the better chance you’ll have a good one.


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Have a ton of terrible ideas. The more ideas you can think of, the better chance you’ll have a good one.


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Step away and do something else. Anything else.


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Listen to or watch something funny. Laughter relaxes us.


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Break down the problem. Start small and work your way up.


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Break down the problem. Start small and work your way up.


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Give yourself restrictions. We aren’t good at making decisions.


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Ernest Hemingway Bet he could make an entire story in six words For sale: baby shoes, never worn


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Create a range of solutions. From a standard solution to wacky.


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Don’t be afraid of a blank canvas. Just put anything down.


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Don’t get discouraged “Learned Helplessness” is a real thing


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Teamwork. How to bring out creativity in groups.


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The Six Thinking Hats Edward de Bono


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The White Hat Only The Facts What do you know about What are the facts What do you need or want to know Where would you go to find out this information


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The Red Hat Our Feelings What are you feeling now Which solution is best based on your feelings What prejudices are present Do you have a gut feeling What does your intuition tell you


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The Black Hat The Devil’s Advocate What should you be cautious about Of what should you be careful What are the difficulties Why won’t this work What are the risks


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The Yellow Hat The Glass Half Full What is good about this What would be a positive outcome Can this be made to work What do you like about this What can be the value of this


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The Green Hat New Ideas Can you create another way to do this How would you solve this problem What other possibilities are there What are some other approaches to this issue? Can this be done in a more simple way?


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The Blue Hat The Process Summary of everything What’s next What is the action plan Outcome of the meeting Are we asking the right questions


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Thanks For Listening!


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