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The Government is Listening to Your Calls
It’s incredibly powerful to understand what’s happening on the phones at your business.
Calls are 3x more likely to convert than any other type of lead.
How do you benefit from this insight?
Guarantee your marketing efforts are paying off.
Find out how many calls each of your lead sources are bring
Know where your calls are coming from and how many are quality leads.
Use a unique tracking line for each source to gain even more insight.
Ensure all calls are getting connected.
Catch the holes and improve the process of how the phones get answered and calls get transferred.
Provide training opportunities to help your employees Own the Phone.
Know how well your staff members are handling calls and if they need to improve on any phone skills.
Are they using a friendly greeting? Are they repeating the customer’s name?
These are important questions because of how customers perceive the quality of customer service.
7 out of 10 Americans said they were willing to spend more with companies they believe provide excellent customer service.1 1American Express Survey
Are they using affirmative language on the phone?
This reassures customers about why they’re calling and is helpful when resolving an issue.
If you resolve an issue in a way that’s favorable to the customer, you can see return business at least 70% of the time.2 2Lee Resources
Are they asking for the appointment?
Help employees recognize additional opportunities to ask for an appointment.
The odds are in your favor, only 12% of people will say no to an appointment invitation.
Are they following up on missed opportunities?
Following up with customers is the easiest way to win customers back over.
52% of callers will not call back if the first call wasn’t answered.
Reaching back out stops their shopping process and helps you save more than half of your prospects.
Download THE GOVERNMENT IS LISTENING TO YOUR CALLS: WHY YOU NEED TO BE LISTENING TOO