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Startup Funding Report: Historical Analysis Over the Past 10 Years

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Mattermark Startup Funding Report PUBLISHED FEBRUARY 4, 2015


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MATTERMARK STARTUP FUNDING REPORT Introduction This report provides a data-driven exploration of the United States startup ecosystem. Take an in-depth look at the funding events, growth signals, exits and other insights into the fastest growing private companies. The resources that flow into startups each year are a calculated risk on the part of investors, founders, employees, service-providers and everyone who stands to benefit from the proliferation of new product, better services, and saved time and money. Understanding how businesses are created, funded, grown and ultimately rewarded with sustainability or an exit helps inform the conversations and actions for the coming years, and it is our hope you will read this report and combine it with your special knowledge of your industry, region, role and community as you charge forward into the New Year. Sincerely, Danielle Morrill, CEO & Cofounder of Mattermark Acknowledgements The Startup Funding Report would not be possible without a team effort. Thank you to the Mattermark analysts, researchers, software engineers and designers who made this report possible: Sarah Catanzaro, and Avi Eisenberger. © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 2


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MATTERMARK STARTUP FUNDING REPORT Table of Contents 5 Disclaimer This information has been prepared by Mattermark Inc. solely for informational purposes. It is not, and should not be regarded as, investment advice or as a recommendation regarding any particular security or course of action. Opinions expressed herein are current opinions as of the date appearing in this material only and are subject to change without notice. No part of this document may be reproduced in any manner, in whole or in part, without the prior written permission of Mattermark, Inc. This information is provided with the understanding that with respect to the material provided herein, you will make your own independent decision with respect to any course of action based on your own judgment, and that you are capable of understanding and assessing the merits of a course of action. Neither the information, nor any opinion contained herein, constitute a solicitation or offer by Mattermark, Inc. to buy or sell any securities, futures, options or other financial instruments or provide any investment advice or service. Mattermark, Inc. does not purport to, and does not, in any fashion, provide broker/dealer, consulting or any related services. Mattermark, Inc. shall not have any liability for any damages of any kind whatsoever relating to this material. By accepting this material, you acknowledge, understand and accept the foregoing. © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 Historical Analysis 32 Talent Wars 37 Who Funds The Most Capital Efficient Companies 39 Burn Book 45 Fastest Employee Growth in 12 Months 3


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MATTERMARK STARTUP FUNDING REPORT Methodology Time Period For this report we examined companies funded in the past ten years. Funding year represents the calendar year at which a company was funded. For example companies receiving funding in 2014, received funding any time between January 1, 2014 and December 31, 2014. Funding Rounds For venture rounds, we only included deals in which the amount of funding raised was disclosed. Criteria All analyses include USA companies funded over the past 10 years. Companies in the Biotech, Energy, Clean Tech and Pharmaceutical industries have been excluded from all analyses. Data Sources Mattermark uses a broad range of sources to present the most complete picture possible of the startup ecosystem. In addition to extensive primary source research sourced specifically for this report, Mattermark uses publicly-available data from Crunchbase (www.crunchbase.com), AngelList (www.angel.co), NASDAQ (www.nasdaq.com), the United States Securities and Exchange Commission (www.sec.gov), The White House Office of Management & Budget, and source relationships with thousands of investors, community leaders and startup founders. Please send any questions, comments or corrections for the editor to support@mattermark.com. © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 4


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Historical Analysis The US startup ecosystem over the past 10 years


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Median Investment Size by Stage Investment Size (in USD Million) $35 Seed Series A Series B Series C Series D Series E $26 $18 $9 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 6


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Median Investment Size by Stage (Seed – Series B) Year over Year Change in Investment Size (%) 80% Seed YoY Change Series B YoY Change Series A YoY Change 60% 40% 20% 0% -20% -40% -60% 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 7


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Median Investment Size YoY Change by Stage (Series C – E) Year over Year Change in Investment Size (%) 90% Series C YoY Change Series E YoY Change Series D YoY Change 68% 45% 23% 0% -23% -45% -68% 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 8


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Number of Investments by Region - 2005 to Present Total Number of Investments 2,000 SF Bay Area New York Area Boston Area Los Angeles Area 1,500 1,000 500 0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 9


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Investment Size by Region Investment Size (in USD Million) $16 SF Bay Area Boston Area Los Angeles Area New York Area $12 $8 $4 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 10


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Median Investment Size by Region SF Bay Area Boston Los Angeles New York Investment Size (in USD Million) $8 $6 $4 $2 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 11


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Total Investment Size by Region 30 Investment Size (in USD Million) Bay Area Los Angeles New York Boston 22.5 15 7.5 0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 12


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Seed Investment Sizes Investment Size (in USD Million) $1.00 Median Average $0.75 $0.50 $0.25 $0.00 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 13


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Number of Seed Investments by Region Total Number of Investments 600 SF Bay Area Boston Area New York Area Los Angeles Area 450 300 150 0 2006 2007 © 2015 ALL RIGHTS RESERVED ● 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 14


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Seed Investment Sizes by Region SF Bay Area Boston Area Los Angeles Area New York Area Investment Size (in USD Million) $3.00 $2.25 $1.50 $0.75 $0.00 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 15


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Series A Investment Sizes Investment Size (in USD Million) $7.00 Median Average $5.25 $3.50 $1.75 $0.00 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 16


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Number of Series A Investments by Region 300 Bay Area Boston Los Angeles New York Total Number of Investments 225 150 75 0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 17


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Series A Investment Sizes by Region $11.00 Investment Size (in USD Million) Bay Area Boston Area Los Angeles Area New York Area $8.25 $5.50 $2.75 $0.00 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 18


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Series B Investment Sizes Investment Size (in USD Million) $16 Median Average $12 $8 $4 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 19


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Number of Series B Investments by Region Total Number of Investments 160 Bay Area Boston Los Angeles New York 120 80 40 0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 20


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Series B Investment Sizes by Region Investment Size (in USD Million) $24 Bay Area Boston Los Angeles New York $18 $12 $6 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 21


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Series C Investment Sizes Investment Size (in USD Million) $30 Median Average $23 $15 $8 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 22


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Number of Series C Investments by Region 100 Bay Area Boston Los Angeles New York Total Number of Investments 75 50 25 0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 23


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Series C Investment Sizes by Region Investment Size (in USD Million) $70 Bay Area Los Angeles Boston New York $53 $35 $18 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 24


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Series D Investment Sizes Investment Size (in USD Million) $60 Median Average $45 $30 $15 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 25


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Number of Series D Investments by Region Total Number of Investments 50 Bay Area Boston Los Angeles New York 38 25 13 0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 26


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Series D Investment Sizes by Region Investment Size (in USD Million) $100 Bay Area Boston Los Angeles New York $75 $50 $25 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 27


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Series E Investment Sizes Investment Size (in USD Million) $70 Median Average $53 $35 $18 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 28


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Number of Series E Investments by Region 40 Bay Area Boston Los Angeles New York Total Number of Investments 30 20 10 0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 29


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Series E Investment Sizes by Region Investment Size (in USD Million) $90 Bay Area Boston Los Angeles New York $68 $45 $23 $0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 MATTERMARK.COM ● (415) 366-6587 2009 2010 2011 2012 2013 2014 30


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Total Funding by Stage Seed Series A Series B Series C Series D Series E 30,000 U.S. Dollars (in Millions) 22,500 15,000 7,500 0 2005 2006 © 2015 ALL RIGHTS RESERVED ● 2007 2008 2009 MATTERMARK.COM ● (415) 366-6587 2010 2011 2012 2013 2014 31


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Talent War Field Report: Funds & Companies


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Accelerator Portfolio Employees Total Employees Employees 1 Month Ago Employees 6 Months Ago Number of Employees 30000 22500 15000 7500 0 Y Combinator © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 500 Startups Techstars 33


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Accelerator Portfolio Company Employees Total Employees Employees 1 Month Ago Employees 6 Months Ago Kleiner Perkins Accel Sequoia SV Angel NEA Benchmark Y Combinator Lightspeed General Catalyst A16Z Greylock Google Ventures Redpoint Bessemer 0 © 2015 ALL RIGHTS RESERVED ● 15000 MATTERMARK.COM ● (415) 366-6587 30000 45000 60000 34


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Employees by Stage Series A Series B Series C Lightspeed Accel Greylock Benchmark Lerer Ventures General Catalyst Bessemer Sequoia SV Angel A16Z Kleiner Perkins Foundry Group Y Combinator Google Ventures Union Square NEA Redpoint Atlas Venture 0 © 2015 ALL RIGHTS RESERVED ● 100 MATTERMARK.COM ● (415) 366-6587 200 300 400 35


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Average Series A Stage Startup Team Size Median Employee Count Average Employee Count Bessemer General Catalyst Sequoia Redpoint Google Ventures Benchmark Foundry Group Kleiner Perkins Atlas Venture Accel Andreessen Horowitz NEA Greylock Lerer Ventures SV Angel Y Combinator Union Square Ventures BENCHMARK Lightspeed 0 © 2015 ALL RIGHTS RESERVED ● 15 MATTERMARK.COM ● (415) 366-6587 30 45 60 36


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Who Funds The Most Capital Efficient Companies?


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Top Participants in U.S. Series A Rounds* SV Angel True Ventures Lerer Hippeau Ventures Great Oaks Venture Capital Accel Partners First Round Capital Sequoia Capital Kleiner Perkins Caufield & Byers Thrive Capital SoftBank Capital Grotech Ventures Upfront Ventures Atlas Venture Fuel Capital Lightspeed Venture Partners ff Venture Capital Silicon Valley Bank Felicis Ventures 0 5 10 15 20 Total Number of Companies © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 38


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Burn Book September 2014


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 U.S. FUNDING DISTRIBUTION Current Funding Range (in USD Million) 0-1M 1 - 3M 3 - 10M 10 - 25M 25 - 50M 50 - 100M 100 - 200M 200 - 500M Last Funding Round Was In the Past: 0 - 1 years 500M+ 0 875 1750 2625 1 - 2 years 3500 7,464 startups have raised new funding in the past 2 years © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 40


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Current Funding Range (in USD Million) U.S. FUNDING DISTRIBUTION 50 - 100M 100 - 200M 200 - 500M 500M+ 0 - 1 in Last Funding years 1 - 2 years 0 125 250 375 500 511 STARTUPS with > $50M in funding have raised in the past 2 years © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 41


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Current Funding Range (in USD Million) No More VC Needed? 50 - 100M 100 - 200M 200 - 500M 500M+ 0 1 2 3 4 Time Since Last Funding (Years) 107 companies with > $50M in funding have NOT raised in the past 2 years, but have made hires in past 6 months © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 42


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 No More VC Needed? 3% B2B B2C Marketplace 33% 64% 352 companies with > $50M have raised in the past year. © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 43


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Fastest Employee 
 Growth In 12 Months Fastest Employee Growth Rate Since Last Round Total Funding > $50M, Raised in Past 12 Months


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Consumer (w/ >$50M Funding) Company Total Funding Employee Months Added Since Last Round Employees Added Since Last Round Total Employees Blue Apron $58M 145 99 2760 Tango $369.25M 223 74 2688 Birchbox $71.9M 354 86 2558 HotelTonight $80.69M 185 47 2216 One Medical Group $116.5M 379 67 2005 Prosper $189.9M 169 73 1866 1stdibs $117M 152 33 1836 BuzzFeed $96.3M 698 185 1762 VICE $580M 1412 207 1525 Rdio $125.7M 177 42 1116 © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 45


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Marketplace (w/ >$50M Funding) Company Total Funding Employee Months Added Since Last Round Employees Added Since Last Round Total Employees Lyft $332.5M 1532 1018 32538 Airbnb $794.82M 2055 682 19411 Coursera $85M 313 209 13462 Birchbox $71.9M 354 86 2558 Prosper $189.9M 169 73 1866 Thumbtack $148.2M 439 160 1274 Uber $4907.45M 4143 516 516 Wish $128.7M 64 28 444 Minted $89.1M 358 114 323 Etsy $97.26M 1532 62 319 © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 46


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 B2B Software (w/ >$50M Funding) Company Total Funding Employees Added Since Last Round Total Employees Employee Months Added Since Last Round Kony Solutions $98.4M 1069 595 6703 Zenefits $83.6M 396 300 5204 Sprinklr $77.5M 559 284 7808 Atlassian $210M 1019 278 6690 Domo $248.65M 607 249 11941 Spredfast $64.1M 380 207 13151 Mulesoft $130.5M 472 180 6584 Nutanix $312.2M 757 175 1485 AtTask $62M 565 168 8275 InsideSales.com $143.05M 574 158 1766 © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 47


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MATTERMARK STARTUP FUNDING REPORT: 2005-2014 Hardware (w/ >$50M Funding) Company Total Funding Employee Months Added Since Last Round Employees Added Since Last Round Total Employees NJOY $165M 109 15 613 Aquantia $153.62M 115 8 176 SimpliSafe $57M 34 11 153 Luxtera $91.08M 80 5 103 MinuteKey $55.8M 30 14 82 Roku $153.1M 318 23 56 4moms $60M 142 10 47 Anki $105M 87 8 41 Prysm $293.08M 202 10 10 Misfit Wearables $63M 110 4 4 © 2015 ALL RIGHTS RESERVED ● MATTERMARK.COM ● (415) 366-6587 48


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